Advertisement: Cosmopolitan Magazine

In this Cosmopolitan magazine ad for Tacori jewelry, there is a silver honey comb stick with rich, golden brown honey on the end of it. The honey looks like it is about to drip off of the stick, making the honey look very indulgent. On the handle of the honey stirrer are three engagement rings. The bottom one is a wedding band with diamonds around the whole band. The middle ring and the top ring are the same ring just with different views. The middle ring is the top view and the top ring is the side view.The ring has one big rounded square diamond in the middle and little diamonds around it and on the band four more diamonds on each side. From the ad, the marketing idea is that these rings are a treat, sort of like and indulgent to go along with the sweet honey. In this ad, the honey wand is silver, unlike normal ones that are usually wooden or plastic. Color is a very important detail when creating an ad, and in this ad, the colors chosen were the not bright or vibrant colors, they were simple yet elegant.The background is all white, which allows all of the attention to be drawn to the delectable golden honey on the wand and to the sparkling silver of the rings. The word TACORI is located at the top left hand corner of the ad. It is a thin, black font and does not take up a lot of room, it is just enough to let the reader know what the brand is. I think that the reason why there are not many colors and the name of the company is not a huge bold font is because the main focus is the rings themselves. The honey wand is rather large and the rings are zoomed in on so that the crystal clear diamonds shimmer on the magazine paper.The bright yellow, deep orange and brown from the honey add the only splash of color for this ad. I think the colors of the honey though are used to create a rich feeling to the ad, after all, these rings are the best and money the best is what money can buy. The angle of vision for this ad is very important because in order to sell a produ ct such as these diamond rings, the viewer needs to see all of the aspects of the rings. This ad did a very good job at showing the rings in different angles. The ring at the bottom of the honey wand is the wedding band.In the ad, the ring is positioned so that the diamonds that go around the entire ring can be seen but also the inside of the ring is shown because the word TACORI is stamped on the inside. This is a very good marketing strategy because the rings look more desirable knowing they are name brand. The middle ring is the engagement ring. It is positioned so that the reader is looking straight at the huge square setting of the ring. It shows the top, which is what a person sees if they are wearing the ring. This makes it easier for a person to imagine what it would be like to wear the ring.And the top ring shows the side of the ring, and the small but beautiful details of the smaller diamonds surrounding the sides of the ring. This gives a person the full view of the rings at every angle. There are no characters in this ad nor are there any catchy phrases or sayings. The ad is very clear and shows everything the business needs for a person to want what is being advertised. I don’t think that characters were used in the ad because it would take away from the ring. If a woman sees a gorgeous model wearing a ring, they are not going to put all of their focus on the ring; they are going to look at the surrounding objects.With this ad, there are no distracting people, just sweet honey to make the rings look like a tempting dessert. I think the impression that the ad gives is that these rings are a treat. We as Americans love to be treated well and have things that are valued in our society. A woman for instance loves to be lavished with clothes and shoes and fine jewelry. And this ad is the perfect example of how the honey represents a sweet â€Å"treat† and the rings should go along with it. The rings are a treat for a woman, and she should indulge herself in it. What kind of woman wouldn’t want these rings on her finger?

Compare Contrast Apples And Oranges Essays

Compare Contrast Apples And Oranges Essays Compare Contrast Apples And Oranges Paper Compare Contrast Apples And Oranges Paper Another similarity can literally be found with in the fruits. Apples just like oranges are a great source for fiber, which is important for controlling blood sugar levels and colon health. Likewise the two have high levels of vitamin C, which helps boost the immune system. As well as being full of nutria meets, both fruits have great disinheriting factors, Apples contain antioxidants cal led flavorings, which may help lower the chance of developing diabetes and asthma. Oranges contain a photochemical called whispering, which may lower triglyceride De and blood cholesterol levels. ( Cannibalizing. Com/health/nutrition/top _ more_health why_pick s. PH p Ultimately what makes the pair so homogeneous is the fact that theyre two o f the most frequently eaten fruits on the planet. Despite all these similarities, apples and oranges can evidently be differentiate deed through multiple aspects. The most obvious of these would be the physical del preferences amidst the two: apples come in a v ariety of colors, from deep reds, to greens, to light yellows, while oranges come in several shades of well Orange! Apples have a thin eel with a usually crunchy interior, on the other hands oranges have thicker peels and a soft flesh. Being the only color of the spectrum whose name was taken from a fruit, the color orange evokes the taste of fruit bursting with juice, while also symbol liking energy, vitality, excitement, adventure, warmth, and good health. Apples are intrigue inning, in the sense that unlike oranges, the apple has quite extensive historical and biblical connotations to it. Apples appear In many religious traditions and text, often as a mystical forbidden fruit ( in reference to; the Garden of Eden). They are also featured frequently in fairy tales . A welkin example is Snow Who tie in which a poisonous apple puts Snow White into a deep slumber. Finally, we have learned that even something seemingly menial like two fruits can have an extensive contrast in the midst of both. Whether its their chemic al composition or even the apples extensive history in popular culture. Consensus entry, if something might seem incomparable at first always try looking at it from a did efferent angle, in addition think the next time you decide that something is

This report discuss Taguchis methods for quality Essays

This report discuss Taguchis methods for quality Essays This report discuss Taguchis methods for quality Paper This report discuss Taguchis methods for quality Paper Essay Topic: History Dr Genichi Taguchi was born in Takamachi, Japan in 1924, a city famous for the kimono industry. It was only natural for him to study textile engineering as he was expected to assume responsibility of the family kimono business. But in 1942 Taguchis draft notice came and between 1942-1945 he served in the Astronomical Department of the Navigational Institute in the Imperial Japanese Navy. After 1945 he worked in the ministry of public Health and Welfare and in the Institute of statistical Mathematics (Ministry of Education). While here he met a prize winning Japanese statistician Prof. Matosaburo Masuyama, who at the time was regarded by many as the best statistician. Under his guidance, Taguchis learned much of the use of orthogonal arrays and experimental design techniques. He also contributed to many industrial experiments that dealt with the production of penicillin, and the name Genichi Taguchi gained recognition. In 1950, he was hired by the Electrical Communication Laboratory (ECL). During this time, both ECL and Bell Laboratories were developing cross bar and telephone switching systems. Working on the project for ECL provided Taguchi with plenty of opportunities for experimentation and data analysis. Six years later, Taguchi and ECL had completed the systems project. Around the same time, Bell Labs completed its version. Nippon ATT awarded a contract to ECL, however, for its superior production. During this period, Taguchi also found time to write Experimental Design and Life Test Analysis and Design of Experiments for Engineers (the result of working in the industry for six years). In 1960, the latter book helped earn him the Deming Prize for his contributions to the field of quality engineering. This is one of Japans most prestigious awards. Two years and a doctorate in science later, Taguchi wrote a second edition of Design of Experiments that introduced industrial research on the signal-to-noise ratio. He left the employ of ECL, but maintained his relationship in a consulting capacity. After becoming part of the associate research staff of the Japanese Standards Association, Taguchi founded the Quality Research Group. Since 1963, the group has met once a month to discuss industry applications. In 1962 Kyushu University awarded Taguchi with his PHD. When Aoyama Gakuin University in Japan invited him to teach in 1965, Taguchi said yesand stayed there for 17 years. Prior to Taguchis arrival, the University had no engineering department. Thanks in part to Taguchi, it now does. Dr. Taguchi developed the concept of the Quality Loss Factor in the early 1970s; he also published the third (current) edition of Design of Experiments By the early 80s, Taguchi was making a name for himself in the United States. Ford Motor Co. had been introduced to Taguchis methods via a Ford supplier. Ford was quite interested and Taguchi was invited to provide seminars for Ford executives in 1982. By 1983 he was executive director of the Ford Supplier Institute, Inc. (which would eventually change its name to the American Supplier Institute). Taguchi received two more awards in 1986. For his outstanding contributions to Japanese economics and industry, he received the Indigo Ribbon from the Emperor of Japan. This was followed by the International Technology Institutes Willard F. Rockwell Medal for combining engineering and statistical methods to achieve rapid improvements in cost and quality by optimising product design and manufacturing processes. ASQ is not the only quality organization to bestow honorary membership on Taguchi. In 1995, the Japanese Society of Quality Control honoured him with a like membership.

Ventricular System of the Brain

Ventricular System of the Brain The ventricular system is a series of connecting hollow spaces called ventricles in the brain that are filled with cerebrospinal fluid. The ventricular system consists of two lateral ventricles, the third ventricle, and the fourth ventricle. The cerebral ventricles are connected by small pores called foramina, as well as by larger channels. The interventricular foramina or foramina of Monro connect the lateral ventricles to the third ventricle. The third ventricle is connected to the fourth ventricle by a canal called the Aqueduct of Sylvius or cerebral aqueduct. The fourth ventricle extends to become the central canal, which is also filled with cerebrospinal fluid and encases the spinal cord. Cerebral ventricles provide a pathway for the circulation of cerebrospinal fluid throughout the central nervous system. This essential fluid protects the brain and spinal cord from trauma and provides nutrients for central nervous system structures. Lateral Ventricles The lateral ventricles consist of a left and right ventricle, with one ventricle positioned in each hemisphere of the cerebrum. They are the largest of the ventricles and have extensions that resemble horns. The lateral ventricles extend through all four cerebral cortex lobes, with the central area of each ventricle being located in the parietal lobes. Each lateral ventricle is connected to the third ventricle by channels called interventricular foramina. Third Ventricle The third ventricle is located in the middle of the diencephalon, between the left and right thalamus. Part of the choroid plexus known as the tela chorioidea sits above the third ventricle. The choroid plexus produces cerebrospinal fluid. Interventricular foramina channels between the lateral and third ventricles allow cerebrospinal fluid to flow from the lateral ventricles to the third ventricle. The third ventricle is connected to the fourth ventricle by the cerebral aqueduct, which extends through the midbrain. Fourth Ventricle The fourth ventricle is located in the brainstem, posterior to the pons and medulla oblongata. The fourth ventricle is continuous with the cerebral aqueduct and the central canal of the spinal cord. This ventricle also connects with the subarachnoid space. The subarachnoid space is the space between the arachnoid matter and the pia mater of the meninges. The meninges  is a layered membrane that covers and protects the brain and spinal cord. The meninges consists of an outer layer (dura mater), a middle layer (arachnoid mater) and an inner layer (pia mater). Connections of the fourth ventricle with the central canal and subarachnoid space allow cerebrospinal fluid to circulate through the central nervous system. Cerebrospinal Fluid Cerebrospinal fluid is a clear aqueous substance that is produce by the choroid plexus. The choroid plexus is a network of capillaries and specialized epithelial tissue called ependyma. It is found in the pia mater membrane of the meninges. Ciliated ependyma lines the cerebral ventricles and central canal. Cerebrospinal fluid is produced as ependymal cells filter fluid from the blood. In addition to producing cerebrospinal fluid, the choroid plexus (along with the arachnoid membrane) acts as a barrier between the blood and the cerebrospinal fluid. This blood–cerebrospinal fluid barrier serves to protect the brain from harmful substances in the blood. The choroid plexus continually produces cerebrospinal fluid, which is ultimately reabsorbed into the venous system by membrane projections from the arachnoid mater that extend from the subarachnoid space into the dura mater. Cerebrospinal fluid is produced and reabsorbed at nearly the same rate to prevent pressure within the ventricular system from getting too high. Cerebrospinal fluid fills the cavities of the cerebral ventricles, the central canal of the spinal cord, and the subarachnoid space. The flow of cerebrospinal fluid goes from the lateral ventricles to the third ventricle via the interventricular foramina. From the third ventricle, the fluid flows to the fourth ventricle by way of the cerebral aqueduct. The fluid then flows from the fourth ventricle to the central canal and the subarachnoid space. The movement of cerebrospinal fluid is a result of hydrostatic pressure, cilia movement in ependymal cells, and artery pulsations. Ventricular System Diseases Hydrocephalus and ventriculitis are two conditions that prevent the ventricular system from functioning normally. Hydrocephalus results from the excess accumulation of cerebrospinal fluid in the brain. The excess fluid causes the ventricles to widen. This fluid accumulation puts pressure on the brain. Cerebrospinal fluid can accumulate in the ventricles if the ventricles become blocked or if connecting passages, such as the cerebral aqueduct, become narrow. Ventriculitis is inflammation of the brain ventricles that typically results from an infection. The infection can be caused by a number of different bacteria and viruses. Ventriculitis is most commonly seen in individuals who have had invasive brain surgery. Sources: Purves, Dale. â€Å"The Ventricular System.† Neuroscience. 2nd edition., U.S. National Library of Medicine, 1 Jan. 1970, www.ncbi.nlm.nih.gov/books/NBK11083/.The Editors of Encyclopà ¦dia Britannica. â€Å"Cerebrospinal fluid.† Encyclopà ¦dia Britannica, Encyclopà ¦dia Britannica, inc., 17 Nov. 2017, www.britannica.com/science/cerebrospinal-fluid.

Management communcation Assignment Example | Topics and Well Written Essays - 500 words

Management communcation - Assignment Example on the cultural considerations for doing business in Japan, as per your request, we established that Japanese companies’ appraise upholding harmony and excellent reputation with customers and the community in general. Of all facets of handling the Japanese, communication complexities cause the biggest dilemma. Exceptional distinction and subtlety typifies Japanese communication. Where how an individual appears, what he or she publicly states and what he or she thinks are frequently poles apart. In essence, it is challenging for a foreigner to understand these baffling paradoxes. Needless to say, everything should be inquired to assure achievement of clear understanding. In reference to Locker and Kiensler (2010), Japanese treasure sitting in silence and calmness (p. 132). In times of difficulty or stress in meetings, Japanese recourse to sitting in silence to release nervousness in the room and give room for people to move away from the difficulty. In addition, the Japanese minimally use body language. This makes an untrained observer to understand. Japanese use body language to indicate attributes such as respect, confidence, agreement, interest and emotional participation. Though eye contact is an indication of attention, Locker and Kiensler (2010) denote that the Japanese show respect by lowering their eyes when speaking to superiors (p. 132). Though Japan is a small country, with a dense population, it encourages cohesiveness and politeness. This helps them avoid conflicts and uphold harmony. From the research, we established that Japanese are naturally group oriented. At the beginning of a new day, many firms in Japan have a group meeting aimed at building harmony and team spirit, and employees can do calisthenics together. A Japanese group identifies the sources of problems in the firm and tries to solve it as a team. Culturally Japan values patience, politeness, hard work, honesty, affiliation and team work. Different cultural settings have different

Journal Entry, topic novel 'The Feast of Love-by Charles Baxter' Essay

Journal Entry, topic novel 'The Feast of Love-by Charles Baxter' - Essay Example Some couples feel love is best expressed by living a traditional lifestyle. Society’s concept of love begins with a perfect family consisting of two parents, children, a white picket fence and a dog. Mothers and Fathers stay together, raising their children. Some couples lives this way happily. The Feast of Love depicts a couple who took this approach. The Ginsbergs raised three children, bought a house and were content to spend their golden years with each other. Both of the Ginsbergs are also Jewish. Even thought they aren’t practicing Jews, their heritage plays a big role in making them fit together. This idea of love fit them. When couples cannot agree on love, divorce becomes the answer. Bradley, the Ginsbergs’ neighbor, was not married once, but twice. Bradley married his first wife with the belief that love was between a man and a woman. He never dreamed that Kathryn would leave him for another woman. Kathryn thought if she married Bradley, he would love her the way she needed. When she realized that Bradley couldn’t love her enough, that no man could, Kathryn started noticing women. Kathryn found her love could exist with another woman. Some lovers believe commitment is not a necessary part of love. Bradley’s second wife, Diana, felt this way. She had a long running affair with a married man named David. When she met Bradley and started dating him, Diana felt no need to give David up. She even saw David after she had accepted Bradley’s proposal. Although Diana avoided David during the couple of months she was married, she never totally put him out of her mind. Though David was still married after her divorce, Diana went right back to him. Marriage was not sacred to her. Being with the person she loved was more important than a piece of paper. Marriage is not a part of love for some people. After Bradley’s two marriages failed, he didn’t really want to go down

Current Events and U.S. Diplomacy Essay Example | Topics and Well Written Essays - 750 words - 7

Current Events and U.S. Diplomacy - Essay Example As such, he declared that the United States would not send its troops to assist its allies in maintaining peace and stability in their nations. However, he decreed that he would give weapons, as well as, ant other military support to these nations, especially those fighting against communist rule, such as the Peoples Republic of Vietnam. In addition, he ordered a massive number of American troops stationed in foreign countries to return home, whilst strengthening the military power and stability of their governments to enable self-rule after the departure of American troops (Ambrose, 1989). The diplomatic relationship between the United States and the Republic of Vietnam was gross and appalling. The United States and the Vietnamese were at war. In fact, this war claimed over half a million of American troops stationed in Vietnam to maintain peace and establish a stable government. Many of the US soldiers died in military camps as prisoners of war, while numerous other sustained serious physical injuries before they got a reprieve through the call back plan initiated through Nixon’s Doctrines. This angered many citizens against Nixon’s regime. However, the move adopted by President Nixon to pull back American troops from Vietnam, a process termed as Vietnamisation, helped in restoring the public’s trust in his regime. While pulling out the American troops, the president provided the Vietnam government with skills, tools and weaponry, as well as, necessary financial support to set up a strong military squad in their country. This quest was very succe ssful as it enabled the two countries restore cordial relationships, and maintained peace and stability. The president also got local approval from his citizens for his successful efforts of saving numerous American soldiers (Dallek, 2007). The diplomacy rule adopted by President Nixon enabled establishment of peace and harmony within the Southeast Asia. The triple effects of this move also